No matter if you’re an experienced entrepreneur or new, these are 3 books you need to read.

The Everything Store- A book about the early days in Amazon, one of the biggest companies ever, and it challenges everyone’s idea of how companies rise.

The Burger King- A truly inspiring founder story, that shows not all success is immediately found, and eventually, through perseverance, they were able to globalize.

Shoe Dog- My favorite book ever, about the crazy early days of Nike, where it originated in the parking lot of high school track meets, where a kid was trying to make a quick buck.

Give these books a read, and they will teach immense amounts about the reality of business, and maybe it’ll help you draw some parallels between you and their stories, to help give you an idea of where you need to go forward.