Matt Plapp

I’m the CEO of Driven Media Solutions, a full service marketing firm located in Cincinnati & Northern Kentucky. I have over 18+ years of experience in small business marketing in the region. From Corporate America to Locally Owned companies, I’ve been involved in most forms of marketing and have seen the good, the bad and the ugly. I have a strong passion for Guerilla & Grass Roots Marketing, Social Media and Internal Marketing Strategies.

Live With Barmetrix Founder & CEO Sean Finter

Live With Barmetrix Founder & CEO Sean Finter

2020 has been brutal on all restaurants in one form or another, but bars and the bars within restaurants have taken a huge beating. So for that reason I’m talking LIVE with Sean Finter of Barmetrix.

For over 20 years Barmetrix has provided expertise in solving some of the most common issues in hospitality businesses, so I want to dig into what bars and restaurants need to be looking at as we wind down 2020 and hopefully get back to normal in 2021

Catch us LIVE at 3pm EST on Wednesday October 28th!

https://www.barmetrix.com/https://www.youtube.com/embed/uFbYIGMompc

MP TV – Episode 31 – A Slice of Paradise From Coconut Kenny’s 🍕

MP TV – Episode 31 – A Slice of Paradise From Coconut Kenny’s 🍕

Chay Tan, the owner of the Coconut Kenny’s franchise, is here this week to teach you all about finding paradise with:
🍕 Community
🍕 Being In Charge
🍕 New Restaurants
🍕 Second Locations
🍕 and more!https://www.youtube.com/embed/dTHqw3Xyc5Q

HHB/RFP

HHB/RFP

Ray Wiley, owner of the Hot Head and Rapid Fired Pizza chains, has built a GIANT database using our Restaurant Marketing That Works program. In his experience, our customer acquisition efforts rival that of bulk mail, but there are additional benefits to our digital efforts versus physical coupons.

Chris says, “Bulk mail conditions your regular customer to only come in when they get a coupon, and that’s the downside. … With what we’re doing with your program, we can target people who, theoretically, are not customers and we know that, best case scenario, about half of the people coming in are net new to the restaurant. That’s what we have to do to build a business”https://www.youtube.com/embed/ie-a4KMa5wM

Tasty’s

Tasty’s

asty Pizza is another client we started working with during the pandemic and he has seen tremendous impact with our program. He says, “I’ve looked all my life to find the right type of [restaurant] marketing.” With physical coupons, for instance, they’ll get maybe 2-3 redemptions. However, with the digital aspect of our program, he has seen more redemptions than ever! Check out exactly how we track these customers and redemptions, and how that translates into the data on our client dashboard.https://www.youtube.com/embed/DjFIflZqfFE

Basilleo’s

Basilleo’s

Basilleo’s is one of our newer clients that have been working with us for the last 8 months, most of which has been during the pandemic with dining limitations, and already they are up “10% over year with our program!”

They use our service to put their message in front of the RIGHT people and clients more often, which has increased their sales tenfold. Not only are they seeing more visits from their frequent loyal customer base, but they’ve built a bigger database of NEW clients to target and bring back in again. How amazing is that?https://www.youtube.com/embed/jiFFPFXoQxc

Patrick Harder, Harder Restaurant Group

Patrick Harder, Harder Restaurant Group

We’ve worked with Patrick Harder now for over 2 years and he loves it!

We harness his social media channels and help him built his database of customers, with a clear focus on his concepts. His team works closely with us to leverage offers, promotions, and activity to engage his database of customers a few times a month, which really helps to bring the customers back into this restaurants time and time again. His dashboard shows which offers work well, which need redone, what gets clients in, what turns them off, and provides solid proof of ROI, which is more than he’s ever gotten from his previous marketing efforts.

In addition to the data, Patrick values the level of communication between our staff and his own. Oftentimes, he’ll send a request to us and get a response within 10 minutes! The attention and support we show our clients is unparalleled.https://www.youtube.com/embed/trzxMMoWbJI

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