My friends, you can’t make this shit up!

Nine days ago, I spoke to a group of restaurant owners in Las Vegas about the importance of owning your customer’s attention on their phones.  Today, I dedicated many hours to researching each restaurant from the event and personally emailing them my thoughts on their online presence.  

As I get to a place in California, Hop & Vine, I head over the Google to check out the pictures of their storefront, and I see this: a guy ON HIS PHONE while the Google Street View car drove by.  This had me cracking up.  

You have the most significant opportunity in marketing EVER in 2024 and beyond.  You 100% know where your customers are… on their phones! And it’s basically free to reach them there via social media, email, text, messenger, and online marketing. 

If your sales are below the industry (which in 2024 was negative 4%-9% from 2023), then you more than likely suck at marketing.