Their paid Facebook and Instagram ads got my attention, and their email closed the deal.

Oddly enough, what got my attention was the lingering question, “Why are they doing a WHO DEY special? The Bengals are not in the playoffs.”

And to top it all off, my wife didn’t want Penn Station, so I didn’t even use the promotion they sent me.  

It’s quite simple: MONEY follows attention, and this “WHO DEY TUESDAY” promo by Penn Station is a prime example of what helps restaurants grow.  They got my attention in 2 of the 5 restaurant marketing funnels

1st – Through the Social Media Funnel

2nd – Through the Inbox Funnel.

To see what they did, look at the ad up top, and then the email that I got the same day and below that my receipt:)

Want to know MORE about the 5 Restaurant Marketing Funnels Every Restaurant Should Have?  CLICK HERE to read more.