XERO-LEVEL INBOX ACHIEVED

At least for a few days now 🙂

Email marketing is a great tool that you should be using for your restaurant marketing plan, BUT it’s not a tool you should be drowning in.  If you’re like many people, you have an email inbox with all sorts of stuff.  For the past 3-5 years, I thought I was doing it right by only having 10-20 emails in my inbox and 10-20 starred emails.  

I thought that was pretty good, but then I realized how I was using my email as a place to park my to-do list, which was not very efficient; in fact, it was the opposite.  

A few weeks ago, I saw a post by a friend of mine where she mentioned that she had ended her days with an empty inbox, XERO-LEVEL INBOX.  I thought, “No way could I ever do that.”  And then, one day, I was looking through my emails, and I realized the stress it was causing me to see the emails sit in there daily.  I also realized that many things went there to die.  

So, I said, “SCREW IT.”  

We’ve used a tool, Asana, for many years to run our business.  It’s a project management tool built to keep up with daily tasks and repetitive items.  As I looked at Asana and how I used it a long time ago while training my team, I realized I needed to use it instead of email and endless notepads.  

Yes, I said endless notepads; sound familiar?  Every few weeks, I would sort through chicken scratch on one of many pieces of paper and notepads on my desk.  

The chaos had to end, so with that, I built out my “to-do” board in Asana and started rocking.  

Stay tuned to see how I navigate this and hack it.  I’m sure I can find an AI BOT to help optimize my inbox and add things automatically to Asana, heck I can probably even train it to reply to people….HMMMMM.