There’s no place like (working from) home!

Darian Richardson - Owner, RMC Franchise Connect - Cincinnati Franchise Consultant
Darian Richardson - Owner, RMC Franchise Connect - Cincinnati Franchise Consultant

Have you ever dreamed of running your own business? If you asked 100 people this question, I would imagine 90% would respond “YES”. Well have you ever dreamed of running your own business from the comfort of your home? That may sound like a distant reality to some, but according to the market research firm Interactive Data Corp, in 2009 over 18 million Americans did just that. And for many people, joining a home-based franchise system has been the answer to accomplishing their dreams of work-life balance, career satisfaction, and financial success.

When you hear the word franchise, many people naturally envision a true brick and mortar concept found on street corners, strip malls, and office buildings. On the contrary, some of the world’s best and most successful franchise businesses can be started from home.  For example, are you thinking of starting your own children’s in-home tutoring business…there’s a home-based franchise for that! Thinking of starting your own business coaching/consulting company, there’s a home-based franchise for that! Thinking of starting your own dog-walking/sitting, commercial cleaning, senior care, home improvement, advertising, financial services, etc… there are home-based-franchises for that too! You get the picture.

There are a number of key benefits that a home-based franchise can bring versus a traditional business. Low overhead for office expenses, flexible work schedule (you set your own hours), and the freedom from “office politics” and that annoying boss. Once you find a strong home-based franchise system that provides the structure you need to achieve your personal and professional goals, you are well on your way to experiencing and enjoying the life you always wanted. So grab some coffee, turn on your home computer, and slide into your comfortable slippers because it’s time to go to work.

For more info visit or email

Matt Plapp

I’m the CEO of Driven Media Solutions, a full service marketing firm located in Cincinnati & Northern Kentucky. I have over 18+ years of experience in small business marketing in the region. From Corporate America to Locally Owned companies, I’ve been involved in most forms of marketing and have seen the good, the bad and the ugly. I have a strong passion for Guerilla & Grass Roots Marketing, Social Media and Internal Marketing Strategies.

One Comment

  • Great article – this is very true! I work from home and I enjoy the flexibility and work/life balance it provides. As long as you can stay disciplined, it can be the best decision you ever make.


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