How To Value Advertising For a Restaurant In The ROI Engine by Matt Plapp

Here’s how you should be valuing your marketing for your restaurant or honestly ANY business IF you’re doign 3 things.

Gaining exposure through ads to a very targeted audience
Growing a database
Driving sales

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Matt Plapp

I’m the CEO of Driven Media Solutions, a full service marketing firm located in Cincinnati & Northern Kentucky. I have over 18+ years of experience in small business marketing in the region. From Corporate America to Locally Owned companies, I’ve been involved in most forms of marketing and have seen the good, the bad and the ugly. I have a strong passion for Guerilla & Grass Roots Marketing, Social Media and Internal Marketing Strategies.
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