Pancakes For Everyone – Restaurant Marketing Case Study


What if your ad asked customers to raise their hand to get a Cinnamon Pancake and 876 DID exactly what you wanted!

The issue with most advertising is that doesn’t have a proper CTA…

You marketing should not only capture attention, but also elicit a response and get the best customers to raise their hands.

The Facebook & Instagram ad below reached 16,000 very targeted people, of which 1,283 ENGAGED!

Those 1,283 engagements turned into 876 customers who gave the restaurant their contact information.

Those 876 customers will have a MINIMUM impact of $15,000 over the next 12 months, and more than $50,000 over 5 years. Best of all, it only took $361 in ad spend to get that result.

OHHHH, and there was $3,000 of front-end sales from 105 customers visiting.

Do you have marketing that gets customers to RAISE THEIR HANDS?

👇 We do, and we can help you!👇

IS THIS YOU = Locally owned restaurants with strong brand identity led by a hands on owner/operator. Service and quality are reflected in online reviews and an active social media platform.

If so then schedule a call to talk to our team!

Matt Plapp

I’m the CEO of Driven Media Solutions, a full service marketing firm located in Cincinnati & Northern Kentucky. I have over 18+ years of experience in small business marketing in the region. From Corporate America to Locally Owned companies, I’ve been involved in most forms of marketing and have seen the good, the bad and the ugly. I have a strong passion for Guerilla & Grass Roots Marketing, Social Media and Internal Marketing Strategies.
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