Restaurant Marketing That Works Chapter 1

I’m writing a new book titled “Restaurant Marketing That Works – 101”

These videos will be you coming along for the ride with me, literally! I’m going to record each chapter as an audio file and then release one weekly until the book is done. There will be some words that don’t come out right and a little “rawness” to this, but It should be fun. This 1st episode was recorded while driving my daughter to college for her Freshman year…don’t worry she was in a different car and wasn’t subjected to cruel punishment of listing to me talk about restaurant marketing 🙂 My goal is to release a new chapter every Friday until the book is DONE!

The book is going to take it back to the basics and cover what I think is missing in restaurant marketing.

This is chapter 1, where I tell you WHY I’m writing this book and more importantly give you my background. I think my background is important since it frames where my expertise in restaurant marketing was created.

LINK FROM VIDEO – Below is the link to my story mentioned in the video

Matt Plapp

I’m the CEO of Driven Media Solutions, a full service marketing firm located in Cincinnati & Northern Kentucky. I have over 18+ years of experience in small business marketing in the region. From Corporate America to Locally Owned companies, I’ve been involved in most forms of marketing and have seen the good, the bad and the ugly. I have a strong passion for Guerilla & Grass Roots Marketing, Social Media and Internal Marketing Strategies.
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