After a long drive to and from Chicago, one thing became very clear… Independent restaurants cannot survive against big brands when it comes to traditional media.

Every exit was littered with billboards for every fast-food restaurant you could think and they all had a massive budget to do so.

But how does an independent restaurant compete with these brands? By dominating the billboard that everyone carries in their pocket- SMARTPHONES!

Check out these foolproof campaign ideas and check out the Restaurant Marketing Secrets podcast in my bio for the full list!
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#restaurantowner #restaurantmarketing #shorts