As a restaurant owner, it’s easy to get caught up in the same old holiday promotions that don’t seem to make a difference. But what if this year, you tried something different?

For example How about celebrating moms all month long for Mother’s Day instead of just one day? Encourage customers to share their favorite mother-child photos on your Facebook page and reward one lucky commenter with a free entrée! This creative approach is sure to leave a lasting impression and build customer loyalty.