Corona Virus Restaurant Marketing Webinar – Whatever It Takes To Drive Cash Flow

“I don’t need to make a profit this month, I need to make sure employees are paid and we’re here next month.”

Brian is doing whatever it takes during this tough time. Brian owns a 1 location BBQ restaurant and his insight in the webinar this week was something you all need to see.

On Tuesday March 17th I hosted 4 restaurant owners to talk about how they are tackling these tough times. The advice they all shared was amazing and will no doubt help many operators during this tough time.

????To view the full webinar, click below. ????
https://www.youtube.com/watch?v=3HZQft462p8https://www.youtube.com/embed/zGy2Doqf5I0

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Corona Virus Webinar – Talking About 2008 Recession Comparisons

This is what Chay, the owner of a 6 location pizza brand, had to say about going through the 2008 financial collapse and now the Coronavirus situation.
On Tuesday March 17th I hosted 4 restaurant owners to talk about how they are tackling these tough times. The advice they all shared was amazing and will no doubt help many operators during this tough time. To view the full webinar, click below.
https://roiexperts.live/coronaviruswebinarhttps://www.youtube.com/embed/5DZES8HPIqU

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???? NOT FAKE NEWS: Marketing Food Discounts Are an Advertising Expense ????

???? NOT FAKE NEWS: Marketing Food Discounts Are an Advertising Expense ????

Food costs associated with discounts hit marketing and promotions under your ad budgets, NOT your food cost!

If 100 people redeem a $4 item in one month, that’s $400 that hits the advertising line on profit loss… NOT your food cost!

If you associate your food costs with anything else, it throws everything off. You have to associate the expenses incurred on your promotions on the front-end to the advertising expense… NOT your food cost!

Promotions should go against your AD BUDGET!

Learn more here: https://roiexperts.live/67https://www.youtube.com/embed/LUm33Zzd_js

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FAKE NEWS: Marketing Discounts Hurt Food Costs

???? FAKE NEWS: Marketing Discounts Hurt Food Costs ????

Food costs associated with discounts hit marketing and promotions under your ad budgets, NOT your food costs!

Learn more here: https://roiexperts.live/67https://www.youtube.com/embed/l2SjFARknmw

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Restaurants, your consumers don’t get addicted to “FREE!”

Ask yourself: do you have a problem giving away an item that costs $5-$10 if you get an 8-to-1 ROI on the front end and up to a 30-to-1 ROI on the backend?

I HOPE NOT!

Remember, consumers don’t get addicted to FREE, so stop HOPING & PRAYING with your ad dollars!

Watch the full video here: https://roiexperts.live/66https://www.youtube.com/embed/jPjgoFtGxew

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“Free” isn’t bad!

“Click here to get your FREE steak” will build your BRAND and DOUBLE your customer visits. Just look at these stats!

“Free” isn’t bad!

Learn more here: https://roiexperts.live/66https://www.youtube.com/embed/cwQ_H0E6PVA

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Facebook post engagement

Let’s break down how to get restaurant Facebook post engagement.

1. Have a clear call to action! We often use “comment below” or “click to send message”
2. Create copy that requires customers to click the “See More” button.

It’s that easy!

Once you get the engagement, you can begin building your database by collecting email addresses, phone numbers, birthdays, anniversaries, etc.

Learn more here: https://roiexperts.live/66https://www.youtube.com/embed/sJFk6Qp5KQg

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